PAY PER CLICK GLOSSARY TERMS
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SEO - Search Engine Optimization

Search Engine Optimization is the constantly changing and very competitive practice of designing web sites and pages to rank as highly as possible in search results from search engines. When a search is done in a search engine the first web sites to appear on the list under sponsored links are the best search engine optimized sites for the keyword entered in.

YAHOO! SEARCH MARKETING

The more search engines your listings appear on, the more customers you attract. And only Yahoo! Search lists your business in the search results on eight of the top U.S. search properties: MSN, Yahoo!, AltaVista, InfoSpace, AlltheWeb and NetZero. LEARN MORE

SEARCH 123

Though smaller than the giants, Overture and Google, Search123 has a healthy reach of advertising market. We like that you can get started for $25 and there is no minimum monthly bid amount. LEARN MORE

FIND WHAT

FindWhat has many of the benefits of Overture, but it is still small enough to offer low bid amounts and customer support for advertisers. FindWhat has a wide reach with WebCrawler, MetaCrawler, DogPile Search.com, and more. LEARN MORE

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